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Writer's pictureAna Laura Calleja

Rural tourism, a way of sustainable tourism

https://www.travelpulse.com/News/Features/Why-the-Future-of-Sustainable-Tourism-Might-be-Rural

  • Sustainable tourism is becoming a necessity and trend in the global travel industry, with hotels and tour operators taking steps to reduce their environmental impact.

  • Rural tourism is emerging as a method to combat overtourism, support local economies, and promote traditional ways of life.

  • Rural tourism is defined by the UNWTO as tourism related to nature activities, agriculture, rural cultures, and traditional ways of life in non-urban settings.

  • Rural tourism can support rural communities by creating economic opportunities, encouraging community-based tourism, and benefiting traditionally disadvantaged groups like women, youth, and Indigenous Peoples.

  • Community-based tourism allows rural communities to directly own and manage the tourism industry, creating job opportunities, revenue streams, and development.

  • Rural tourism can combat overtourism by encouraging travel to less-visited destinations, offering responsible alternatives to popular ones.

  • Rural tourism can foster sustainability by supporting conservation initiatives, promoting local cultures, and contributing to infrastructure development.

  • Accessibility and infrastructure issues might deter some travelers from engaging in rural tourism, but adventurous and purpose-driven travelers are likely to be interested.

  • The UNWTO offers a list of recognized destinations called "Best Tourism Villages," where communities are participating in rural tourism initiatives.

  • Tour operators like Intrepid Travel and G Adventures are embracing rural travel, offering community-centric and immersive tourism experiences that benefit local communities.

  • Rural tourism offers a sustainable, immersive, and community-based travel experience that helps combat overtourism and supports local economies.



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